Page 12 - WIDESIGN Digital Catalogue

E
skan hotel is a youth hostel based in Tehran. They asked us to create a brand and a mobile friendly web-
site using responsive web design approach. Since Eskan Hostel’s guests are mainly young people, we
created a brand which will appeal to a young audience. The owner was very familiar to our work process
such as the importance of clear research, guidelines on their market and goals, user profiles, brand per-
sonas, etc. The level of information and feedback we got throughout the project was amazing and the finalized
website really makes this evident through its user friendliness and depth of details.

BRAND IDENTITY

12 WIDESIGN STUDIO ADVERTISING AGENCY 13